Parure Atelier is a jewelry design studio where gemstones from around the world come to life in bespoke creations (parure-at.ru).

For children, we created a special branded gift set: a coloring book with an adventure story about gemstone heroes, branded pencils, and a signature pouch.

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We wrote an original fairy tale, integrated creative tasks for developing imagination, and produced the set with premium-quality materials and packaging.

The merch became part of family leisure time and strengthened the brand’s emotional connection with its clients.