SKIN & TONIC

Skin & Tonic is a beauty space on the territory of Mirax Park Residential Complex.

Tasks

• Development of a brandbook.
• Design and production of corporate style merch.

Solution

Our main task was to make fashionable, relevant to the premium-plus audience and trendy branding.

We started from the main specialization of the space – cosmetology.

What is cosmetology? It is the science that studies aesthetic problems of the human face and body.

No items found.

But we were looking even deeper. We were sure that it did not lie on the surface.

And we found it in the pores. The pore is an exit hole in the skin, which absolutely everyone has. It is shaped like a bubble.

We took this idea into work, but it was as if a small detail was missing. The chemical connection between the pore and...

Air!

We combined the bubble symbolizing the pore with an air bubble in the skincare product, so this became the basis of branding.

Hence, a unique logo appeared, which can be disassembled into small details, each of them has something to think about.

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Skin & Tonic is a beauty space on the territory of Mirax Park Residential Complex.

Tasks

• Development of a brandbook.
• Design and production of corporate style merch.

Solution

Our main task was to make fashionable, relevant to the premium-plus audience and trendy branding.

We started from the main specialization of the space – cosmetology.

What is cosmetology? It is the science that studies aesthetic problems of the human face and body.